AI Insights · Timothy · July 2024
Top 5 Beauty Retail Android Apps in the Middle East Q2 2024
Discover the performance of the top 5 beauty retail apps on Android in the Middle East during Q2 2024, including trends in downloads, active users, and revenue.
The second quarter of 2024 saw notable activity among the top beauty retail apps on the Android platform in the Middle East. Here’s a detailed look at their performance based on Sensor Tower data.
Nice One | نايس ون experienced a significant increase in weekly downloads, peaking at approximately 14.3K in mid-June. The app’s weekly active users also showed a steady rise, reaching around 44.9K by the end of June. Despite these positive trends, there was no reported revenue during this period.
Bath&BodyWorks saw fluctuating download numbers, with a notable peak of around 5.8K in mid-April. Active users experienced a slight decline from 20.3K in mid-April to about 15.8K by the end of June. Similar to Nice One, there was no revenue reported for this app.
Golden Scent قولدن سنت showed a varied download trend, with a peak of approximately 5.2K in late May. The app's active users increased steadily, peaking at around 9.5K in late May. However, no revenue data was available for this period.
Sephora UAE: Beauty, Makeup maintained consistent download numbers, ranging between 2.5K and 3K throughout the quarter. Active users remained relatively stable, hovering around 22K. Revenue data was not reported for this app.
Sephora KSA: Beauty & Makeup experienced a slight increase in downloads, peaking at approximately 3.1K in mid-April. The app’s active users showed a steady rise from 3.1K in early April to about 3.4K by the end of June. Similar to the other apps, there was no revenue reported.
For more detailed insights and trends, visit Sensor Tower.